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What keeps WWE afloat is constant innovation. Everything from matches and superstars to stipulations and gimmicks have to constantly evolve to stay relevant. Most of these ideas come from the creative team or the brass like Vince or Triple H. Some of the greatest ideas, however, have come from unlikely sources and here are the three most unexpected sources.
<h2>Money in the Bank: Chris Jericho</h2>
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The Money in the Bank match concept has been one of the greatest modern gimmick matches. It was a staple at Wrestlemania for years before spawning its very own PPV.
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It was instrumental in the meteoric rise of Edge’s career as it was his cashing-in of the first MITB contract on Undertaker that gave him the moniker of the opportunistic Rated-R superstar. All this would not have been possible had it not been for Chris Jericho who came up with the idea.
Chris Jericho is easily one of the most intelligent and innovative wrestlers in the world as has been evidenced by almost all of his numerous gimmicks being well received and his ability to constantly evolve with the times. The irony is that he himself has never won the Money in the Bank match.

<h2>The Shield: CM Punk</h2>
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This one might be really difficult to believe but The Shield was CM Punk’s idea with CM Punk being the man in charge rather than Roman Reigns. The Shield is one of the most iconic stables of all time and its inception is owed to the most unlikely of all wrestlers.
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At the height of his popularity, WWE wanted CM Punk to form a stable with Daniel Bryan and the Big Show. CM Punk did not like that idea and instead wanted Dean Ambrose and Seth Rollins, who were at that time in developmental, to be his stablemates.
WWE never really went for this idea but once Rollins and Ambrose were ready for their main roster debut, WWE used Punk’s idea and formed the Shield with Reigns at the helm. Just imagine how different the landscape would have been had it gone according to CM Punk’s original plans. Reigns probably wouldn’t get booed as much.

<h2>Royal Rumble: Pat Patterson</h2>
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The Royal Rumble is one of the most exciting PPVs of the WWE calendar but the shocking truth is that it wouldn’t even have existed had it not been for the constant insistence of Pat Patterson.
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When the idea was first pitched to Vince McMahon, he considered the idea ludicrous and dismissed it off as something that would never get over with the crowd. Patterson did not give up, however, and kept at it until Vince relented and gave the go ahead in 1988. It was possibly the lack of faith behind the event that Hacksaw Jim Duggan was allowed to win the first Royal Rumble.
What was even more shocking was that during the first Royal Rumble PPV, the Royal Rumble match itself wasn’t the main event. It took place like the mid-card matches take place today. This is one idea Vince would be glad he didn’t throw away as it has become the single most anticipated event of the year, thanks to all the surprises and possibilities.

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