NXT officially switches over to USA Network next week as the proud third stand-alone brand under WWE’s wing.
At present, WWE has five active brands in total – RAW, SmackDown, NXT, NXT UK and 205 Live. However, the last two are merely sub-brands lacking independent status.
During a recent interview with Newsweek, Paul “Triple H” Levesque revealed that not only will NXT be treated as a distinct brand from hereon, but the revolutionary yellow-and-black division will also be part of future drafts/Superstar Shakeups.
“Yeah I think you’ll see that RAW will become very much distinctly its own brand as well as SmackDown on Fox. And NXT will be its own. The ability, as time moves on, for people to move from RAW to SmackDown, and NXT to RAW or SmackDown, but also RAW or SmackDown to NXT.”
Allowing RAW/SmackDown Superstars to migrate to NXT and vice versa will not only allow them to recharge and improve themselves while enjoying the spotlight for a lengthy period, but will also enable talents to keep their characters fresh while subjecting them to greater exposure.
The COO of WWE further noted that NXT UK will operate under the NXT banner and so will the Cruiserweight Division.
“NXT UK will sit under that NXT banner as well, probably 205 too breathing some life into it a little bit. That creates three distinct brands that talent, over the course of their career – which hopefully is long – where they can migrate from one to the other and be reinvigorated and have fresh starts and have longer, more meaningful and lucrative careers while staying within the same company.”
With NXT now being projected as a major player in the pro wrestling business, it would be exciting to see whether AEW’s TNT show can bring the fight to WWE on Wednesday nights.