The WWE was a big winner at this year’s W3 Awards with 23 awards in all for digital excellence.
The W3 Awards are given by the Academy of Interactive and Visual Arts (AIVA). AIVA holds the awards every year to recognize the very best in websites, web advertising, mobile sites/apps and web video.
The biggest winner among the WWE’s digital and social media programming efforts was the WWE Mixed Match Challenge. The challenge, which was the first WWE program to be streamed on Facebook Watch, garnered two gold awards from the AIVA.
The Mixed Match Challenge won a gold in the category of Social Video-Events & Live Streaming for Social and in Social Video-Video Series for Social.
The WWE Instagram account was also awarded a gold by the AIVA, for the category Social Content & Marketing-Entertainment for Social.
Other awards given to the WWE’s digital efforts were two silvers for Social Video-Events & Live Streaming for Social and Online Video-Live Streaming for Video.
Cathy Kelley was given the Video Features-Web Personality/Host for Video honor for her work as the host of WWE Now.
The 3D holograms of AJ Styles and Shinsuke Nakamura got a silver award for R/360-VR-Interactive for Video.
Meanwhile, Southpaw Regional Wrestling and WWE Game Night got Silver Awards for Online Video-Comedy, Extended or Series for Video. Southpaw Regional Wrestling also got a silver for Branded Entertainment-Long-Form for Video.
The WWE Network shows Superstar Ink, My Son/Daughter is a WWE Superstar, and WWE Chronicle, got a silver award each in the Online Video-Comedy, Extended or Series for Video category. Another network show WWE Formerly Known As got two Silver honors for Online Video-Web Series for Video and Video Features-Editing for Video.
The WWE App with WWE Network itself, garnered a silver in the Mobile Apps category.